Our regular presenters, Julia Sutherland and Richard Melvin, are back with the latest in the Tune into Tourism series designed to help you improve, innovate and grow your tourism business. Whether you’re an accommodation provider, visitor attraction, restaurant/bar, tour operator or activity provider, you are welcome to sign up for receiving our industry insights and latest customer trends.
In this fast-moving consumer marketplace, Scotland needs to continually make the most of its distinctive strengths and keep up with growing competition. Many visitors who come to Scotland do so to learn more about our history and culture - and in 2018, we responded with an exciting initiative.
For businesses wanting to offer something special, the traditional Gaelic and Scots tongues make a fantastic resource. Our recent series of webinars, Speak Scotland, has finished, but we’re busy turning them into a toolkit so that people who missed them, or are new to Tune into Tourism, can continue to benefit from the knowledge delivered by guest speakers and participants. Harnessing the power of our native languages enables you to:
Whether you caught the webinars or are wanting to use them as a resource, we invite you to sign up to Speak Scotland and stay tuned to innovative ways of adding value to your business using our native tongues!